It is very similar to a dot store top-level domain. It sets up the same expectation of there being an eCommerce website, and is often used by startups, smaller companies, middle and larger companies to host a website that allows viewers to buy items and services. Some companies also use the dot shop TLD to host websites where niche items may be bought and sold by the website users. The word “shop” implies that goods and services may be sold, so it does not take much to convince a viewer that they too may sell on the dot shop website. It is the same as if a website was called .auction, as website viewers may assume they may sell things via such a website.

 

Who should use the .Shop Top Level Domain?

Some English-speaking countries prefer the word shop to store, which is why some websites have .shop as their top-level domain. Countries such as the United Kingdom, Canada and Australia may have citizens that prefer the word shop to store, and companies that wish to exploit that fact may use the .shop TLD instead of the dot store version. Typically, a .shop top-level domain is used for eCommerce websites. Big and small companies may set up a website with the dot shop TLD for that very same reason.

 

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.shop